\t\t\t\tHave you ever thought of this search journey? No? Let\u2019s have a quick look at it with an example I know very well.
\nYou wake up one morning and decide to make a nice dessert. You turn on your computer and type \u201cdessert\u201d \u2013 229,000,000 hits\u2026 Mmm, maybe not, you are looking for recipes. So you add one keyword \u201cdessert recipes\u201d and press enter \u2013 14,500,000 hits, better!<\/p>\n
You were thinking of something with chocolate. You add one more keyword \u201cdessert recipes chocolate\u201d and press enter \u2013 Damn\u2026 41,600,000 hits. What the heck? How is it possible to drag more results by being more precise\u2026 How is it possible that the \u201cdessert recipes chocolate\u201d websites were not picked by the query \u201cdessert recipes\u201d.<\/p>\n
Two conclusions can be made here: Firstly \u2013 although the words are used through out the content of one page, what really matters are the keywords you declare up front. Secondly \u2013 keywords can be either stand-alone words or assembled to form keyphrases. Keyphrases are powerful to add selectivity but you have to be aware that they are quite rigid. The \u201cdessert recipes chocolate\u201d websites were rejected from the query \u201cdessert recipes \u201c\u2026<\/p>\n
So how can you be selective without being restrictive? This is all the danger about picking keywords and why SEO experts should be here to help you how to improve website traffic.<\/p>\n
When you have been in a business field for 20 years and you decide to go on the Internet, you need advices. Why? You are likely to be far too precise. You need to find a compromise between the ultra specific words that describe perfectly the item you are selling and the more casual words a client may use to look for this item. While content can be very accurate in the description, keywords have to be slightly looser.<\/p>\n
Where does the compromise sit? Only the experience of a SEO expert can help you to find the line between professional and casual. Thoughtful strategies are necessary to get to the top 10. The success resides in the choice of SEO keywords with a SEO Company India.\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"
Have you ever thought of this search journey? No? Let\u2019s have a quick look at it with an example I […]<\/p>\n","protected":false},"author":8,"featured_media":5016,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[11],"tags":[],"class_list":["post-5380","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\n